Decoy Effect MBTI性格类型
背景
The decoy effect is a cognitive bias that occurs when individuals' preferences between two options change when a third, less attractive option (the decoy) is introduced. This bias influences decision-making by making one of the original options more appealing when compared to the decoy, even if that original option might not have been initially preferred when considered on its own. For instance, consider a scenario where you're choosing between two smartphones with different features and prices. If a third smartphone is introduced as a decoy, which is slightly less attractive but priced similarly to one of the original smartphones, it can influence your decision. The decoy makes the other option appear more favorable in terms of value or features, leading you to prefer that option over the one that was initially more attractive.
